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Life Takes Muscle

Life Takes Muscle is a disease state awareness platform created to educate and activate people living with SMA, caregivers, and healthcare professionals around the importance of muscle health and functional outcomes.

Services

Lead UX Design, Information Architecture, Wireframing, Design System Development

Client

Scholar Rock

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The Problem

The existing LTM experience had grown over time, but content had become harder to navigate—especially as messaging expanded to serve very different audiences with different needs.

  • Patient and caregivers needed motivation, community, and approachable education

  • HCPs needed structure, research-heavy content to support learning and readiness

​​​Both sites needed clearer navigation, more intentional content organization, and a shared UX foundation—all delivered on a tight timeline from IA to launch.

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The Research

Segmentation and mindset research showed that both HCPs and patients approach treatment decisions very differently, ranging from cautious, prevention-focused mindsets to more proactive, growth-oriented ones.

That insight reinforced the need for:

  • clearer pathways through content

  • better signposting for "what's next"

  • UX patterns that could support education without overwhelming users

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Given the pace and complexity of the work, the UX focus was on clarity, reuse, and speed.

  • Created the information architecture and wireframes for both Patient and HCP sites under and accelerated timeline

  • Redesigned site navigation and content structure to make complex information more discoverable and easier to scan across both experiences

  • Developed shared design system components to be used across Patient and HCP properties, ensuring consistency and faster iteration

  • Designed the Patient site to encourage connection, including a blog and social sharing widget to support community engagement

  • Structured the HCP experience to support education, prioritizing data-heavy, research-driven content and clearer pathways to deeper learning

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Learnings & Outcomes

Designing two distinct experiences side-by-side reinforced how important information architecture and content hierarchy are when timelines are tight and content is complex.

By focusing on reusable systems, clearer navigation, and audience-specific UX needs, the LTM 2.0 foundation was built to scale—supporting future phases without requiring a full redesign each time.

Visit the patient site

 

Visit the HCP site

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